Description
Event & Festival Identities
One of our contributors, Design By Chelsea, maintains that “when designing for events, festivals, or live experiences, the key is creating an immediate impact that builds excitement and anticipation. The design must captivate and intrigue, encouraging people to engage and ensuring that it is unforgettable.
“Ultimately, it’s about crafting an experience that resonates deeply and effectively and leaves a lasting impression on your attendees.” The festival or event may only last days or weeks, but with a good identity it may endure for years in an audience’s mind and even still be talked about today, along with wearing and using the products sold at the event.
The ID requires creativity and flexibility across various touch points or, as one of our contributors, Thomas Chan, puts it: “Everyone expects a bit of craziness in a festival design. It’s more about provoking instant emotions as opposed to a brand-identity project that should be timeless and rational”.
Featuring:
1983Asia | Abissal Brands Co. | Andstudio | Basar Studio | Katerina Blistanova | CB DESIGN | Thomas Chan Tsz Fung | Chelsea Sabugo (Designs By Chelsea) | Chloé Grienenberger | Eager Zhang | Ella Zheng | Everyday Practice | Fixgu (Gustavo Estevão) | Goo Choki Par | h3I Branding Agency | Han Gao | IS Creative Studio | Jinxin Liu/Medium Design | Julia Miceli Pitta Studio | Kenneth Kuh | Kinoto Studio | Leandro Alzate | Lorenzo T MB | Mario Carpe | MAUM Studio | Neopop Imaginária | NOSSA TM | Novo Engenho Comunicação | Ochodias | One Design Studio | Out Of Office | Quim Marin Studio | Rafa Lima | Rakhmat Jaka | Rhox | Studio Lina Forsgren | Tepy Gómez | The Woork | Tiquismiquis.club | Vedia Design Studio | Xinyun Huang
Specifications:
160p + 8p cover
160mm (w) x 230mm (h)
4 varying paper stocks
4C process + matt lamination
ISSN (English Edition): 1029 4805
ISSN (Chinese Edition): 1029 4813
