IdN v19n1: Invitation Design


You are cordially invited… to enjoy yourself
Whether it happens to be what they specialize in, or something that they are only called upon to undertake from time to time, almost all designers enjoy putting together the collateral for a meaningful private event. The freedom from the often suffocating demands of a commercial brief are part of the attraction, as is the satisfaction that comes from giving immediate pleasure to people and being temporarily welcomed into their world. In this issue, we have sought the opinions of 21 creative units on how to make that very personal party go with a bang!

SKU: v19n1 Category:


Whether or not you believe in Andy Warhol’s well-known theory that each of us will enjoy 15 minutes of fame during our lifetime, you will certainly experience occasions when you are the centre of attention, albeit only from friends and family. Your wedding, birthdays, celebration parties… these are the kind of events at which the spotlight is liable to be turned on you. But if you’ve pushed the boat out in a bid to make it really memorable, and hired a designer to take care of the invitations and printed collateral, then some of the responsibility to help you fulfill your dreams rests with them.

An enormous burden, you might think, to be accountable for the success, at least in part, of such an intimate and personal phenomenon. But for most designers, that is precisely the appeal of this kind of work — the opportunity it affords to really get to know someone in a way that one rarely can with a straightforward business client.

Accent Creative | Benjamin Della Rosa | Bird and Banner | Erin Jang | Ian Collins | Ice Cream Social | Imar Krige | Kelli Anderson | Kymera | LSDK | MusaWorkLab | Papermade Design | Perky Bros | Rory Sutherland | Sarah Thorne | Smokeproof Press | Studio on Fire | The Hungry Workshop | Three Steps Ahead | Toben | Tom Froese

Motion Gallery: High-End TVC
Invitation Design: RSVP
Creative City: Hong Kong
Pick of the Month

104 pages
6 varying paper stocks
4C process + spot UV + vanish
106 minutes DVD Video included

Additional information

Weight 480 g

Chinese, English