We are what we eat
Because the consumption of food is such a universal and everyday experience, it requires a lot more “convincing” that it is better. There is a lot of emotion involved – childhood memories, romantic nostalgia and so on – all of which can be tapped into to strike a sympathetic chord.
To design successfully for any food-related project tends to utilise the broadest range of creative skills – typography, infographics, photography, illustration, brand-identity, packaging and, where restaurants are concerned, interiors and collateral material such as tableware as well.
Marmalade Bleue | Ryan MacEachern | Raw Color | Rice Creative | Alt Group | Paweł Piotrowski | Prim Prim | Maud | Tag Collective | Happycentro | Christopher Boffoli | Korefe | Big Horror Athens | Crispin Finn
Motion Gallery: Stop-motion
Feature: Bon Appétit
Creative Country: Spain
Studio: More Than a Logo
Typography: Gathering Fascinations
Interactive: App Design
6 varying paper stocks
4C process + spot UV + vanish
Online access to tv.idnworld.com included